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Dazzled by Creativity: Why We Excuse Dishonest Acts

Francesca Gino: Creative forms of unethical behavior are more likely to be imitated than other forms of unethical behavior because people admire the behavior’s creativity, we discovered. It seems that people view creativity as a positive, valuable trait that provides creative cheaters with a halo that makes their transgressions more palatable and more socially contagious.

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